You train the agents.
The agents train your reps.

The Agent Training Center is where your GTM intelligence lives, and it is where your RevOps team and Eva shape it together. Describe your ICPs, personas, value props, and verticals in plain language and Eva configures the workspace, so every agent and every rep pulls from the same source of truth.

Request a demo
Evergrowth Agent Training Center — centralized intelligence feeding Eva and 12 specialist agents

Three pillars of GTM intelligence

Tell Eva once. Every agent uses them. Every rep benefits from them. Every interaction reflects them.

Eva, the Evergrowth AI colleague Eva helps you shape all three Describe your verticals, personas, and value proposition in plain language — Eva and your RevOps team turn them into the intelligence every agent runs on.

Ecosystems & verticals

Define your target industries, segments, and company profiles. Agents qualify accounts against these criteria — not generic filters from a database.

Persona Cards

Describe who you sell to beyond job titles: responsibilities, decision-making authority, challenges, and what matters to them in a conversation.

Value Proposition

Teach agents your product positioning, proven outcomes, and competitive differentiators. Every outreach reflects how you actually sell.

Intelligence flows both ways

Your intelligence trains the agents to research and write. The same intelligence trains your reps to sell. One playbook, both directions.

Your intelligence feeds the agents
ICP Verticals
Account Qualification, Account Research, Contact Finder, Play Copywriting
Persona Cards
Contact Finder, Contact Qualification, Account Planning, Play Copywriting
Value Proposition
Account Planning, Play Copywriting, Roleplay Coach
Same playbook, both directions
The agents train your reps
Voice Roleplay
Voice Roleplay
Reps practice calls with AI personas built from your actual buyer profiles
Roleplay Coach
Roleplay Coach
Scores performance against your playbook — not generic rubrics

How each agent uses your intelligence

The ATC isn't a config page. It's the brain Eva draws on to run every agent. Here's what each agent consumes.

Agent ATC elements used How it uses them
Domain finder Domain Finder
ICP Verticals
Validates company domain before other agents can browse and research
Account Qualification
ICP Verticals
Reads the website and returns a fit verdict — a fit, not a fit, or inconclusive — against your defined verticals, with the reason behind it.
Account Research
ICP Verticals, Value Prop
Surfaces signals relevant to your positioning — hiring, tech stack, funding
Account Planning
Value Prop, Persona Cards
Builds a strategic POV using your value props mapped to each stakeholder
Contact Finder
Persona Cards, ICP Verticals
Searches for people matching your persona definitions, not just job titles
Contact Qualification
Persona Cards
Verifies employment and validates persona fit against your buyer profiles
Contact Research
Persona Cards
Scans LinkedIn activity for conversation starters relevant to your personas
Email & Phone Waterfall
Cascades through 20+ vendors — uses ATC context to prioritize verified contacts
Play Copywriting
Value Prop, Persona Cards, ICP Verticals
Generates outreach calibrated to your positioning, tone, and buyer profile

Not generic AI coaching. Your coaching.

Most AI coaching tools use generic prompts. The ATC makes coaching specific to your buyers, your methodology, and your objections.

Generic coaching tools

One-size-fits-all practice

Generic buyer personas — "VP of Sales at a SaaS company"
Feedback based on general sales frameworks
No connection to your actual playbook or value props
Reps practice against strangers, not your buyers
ATC-powered coaching

Your playbook. Your buyers. Your standards.

AI personas built from your actual Persona Cards and DISC profiles
Scored against your Value Proposition and messaging framework
Objection handling calibrated to your competitive positioning
Reps build muscle for real conversations — on demand